Experience

Resume

Senior Product DesignerNotch Financial, Toronto ON (Remote) | Mar 2024 – Present

 

  • Lead the design of an Accounts Receivable & Accounts Payable SaaS platform, from wireframes to high-fidelity mockups, ensuring a consistent user experience across products.
  • Drive branding initiatives and oversee the company website and application, collaborating closely with the marketing team.
  • Conduct user research and usability testing, using Amplitude for data-driven design decisions, and contribute to writing PRDs and shaping the product roadmap.
  • Successfully launched the “Customer Portals” feature, achieving a 27% conversion rate and enhancing user engagement.

Founding Product DesignerGlobalVision, Montreal QC | May 2020 – Mar 2024

Worked on Verify, GlobalVision’s automated proofreading product for the pharma, medical, CPG, and Advertising Agency space. Achieved $1 million ARR within the first year of launch.

  • Implemented design best practices for design system management and development collaboration
  • Created user flows, journey mapping, and prototyping (Figma)
  • Guided the product design from beta to launch
  • Managed the user research process and actively conducted ongoing usability sessions with clients

    Lead UI/UX DesignerStradigi AI Inc., Montreal QC | March 2016 – May 2020

     

    • Directed user experience for Kepler, an AI product automating data scientists’ workflow.
    • Raised $53 million CAD in Series A funding to expand into the North American market.
      Led a small team in implementing design best practices, including design systems, user research, usability testing, wireframing, and prototyping.
    • Guided design strategy for all AI-related projects, incorporating a user-centered approach.
    • Oversaw art direction for the company platform and digital products, facilitating collaboration between departments.

    Content Marketing Manager, Web DesignJoMedia Inc., Montreal QC | November 2014 – March 2016

     

    • Led design of physical and digital products for Everyday Happy, focusing on user-centered design.
    • Increased conversion rates of product landing pages and checkout flows by 20%.
    • Managed Facebook marketing campaigns to drive user acquisition and created engaging content for new product launches.

    Lead Web Designer and Web IntegratorBeezid.com, Montreal QC | September 2010 – November 2014

     

    • Led the design of the E-commerce product, collaborating with the development team.
    • Implemented HTML/CSS and ensured timely delivery of high-quality design work.
    • Increased user base from 1.5 million to 3 million users.
    • Developed strategies to increase conversion rates and optimized usability of business-critical pages.
    • Redesigned the company website and improved brand presence through social media and email marketing campaigns.

    UI Designer – Founder, FreelanceLightbulb Studios, Montreal QC | August 2011 – January 2013

    Designed web applications and worked with front end web.

    Education.

    Memorisely UX Research Bootcamp, UX ResearchMemorisely, Canada | 2022

    Graphic Design for the Web, Web DesignHerzing College, Canada | 2011

    College Diploma, 2D & 3D AnimationCollège Inter-Dec, Montreal, Canada | 2006 – 2007